Cradles to Crayons Expands Oco’s SaaS BI Solution to Help Thousands of Children Be Ready for Back-to-School

Oco BI Enables Action based on Insights Gained through Advanced Reporting and Analytics

WALTHAM, Mass., Sept. 09, 2010 – Oco, Inc. the leading innovator of Software-as-a-Service business intelligence (SaaS BI) solutions, announced today that Cradles to Crayons,  a Boston-based nonprofit organization that provides clothing, toys and supplies to children in need, has expanded Oco’s business intelligence solution for advanced reporting and analytics.

“Prior to Oco we had a limited ability to run reports on out-of-stock items.  Oco business intelligence solution enables us to look at data weekly, monthly, quarterly and yearly to determine out-of-stock items to meet children’s needs,” said Kylee North, Manager of Distribution and Progressive Partnerships, Cradles to Crayons.  “Oco allows us to make sure thousands of children in need have the supplies necessary to thrive.”

Cradles to Crayons has been leveraging Oco’s analytics across its Boston operations for over a year and has expanded the solution to its Philadelphia base.  C2C’s development group uses the SaaS BI solution to gain visibility to key operational data and to produce the reports that are released for public review.  The C2C management team uses these analytics to improve services, allocate volunteers, understand order patterns, forecast supplies and support fundraising efforts.

“We are pleased Cradles to Crayons has expanded their use of our solution to improve the efficiency of their operations.  A tangible benefit of SaaS BI is that we make enterprise-class solutions available to organizations, like C2C, who are very resource conscious” said Bill Copacino, president and CEO, Oco, Inc.  “This is an amazing organization doing great things for so many kids, we’re honored that our solutions assist their efforts.”  

About Cradles to Crayons

Founded in 2002, Cradles to Crayons (C2C) is an innovative Quincy-based nonprofit organization that equips homeless and in-need children with the basic essentials they need to feel safe, warm, ready to learn and to feel valued. While meeting the immediate needs of low-income children, C2C also sets a foundation for lasting change by providing meaningful, tangible volunteer opportunities to thousands of individuals and hundreds of organizations each year. Over the course of seven years, C2C has helped over 200,000 Massachusetts and Philadelphia children with packages of goods that are hand-picked by caring volunteers to meet a child's specific needs. Over 35,000 volunteers have been engaged in the process.  More information about Cradles to Crayons can be found at www.cradlestocrayons.org.

About Oco, Inc.

Oco is a leading provider of Software-as-a-Service (SaaS)-based business intelligence (BI) and data integration solutions. The company provides complete BI solutions to customers such as Casual Male, Dunkin' Brands, Fidelity Investments, Office Depot and Welch's. Oco's unique business-centric approach to BI helps companies solve targeted business issues, achieve ROI within 90 days and triple their return on investment. Leveraging a library of best-practice analytics, pre-built data models, and patented technology, Oco's SaaS-based solutions are delivered in a fraction of the time, at a fraction of the cost of traditional solutions, with fewer IT resource requirements than traditional approaches. In addition to its own product portfolio, Oco also offers an on-demand BI solution through its partnership with SAP BusinessObjects. Oco was founded in 1999 and its headquarters are in Waltham, Mass. More information about Oco can be found at www.oco-inc.com.