Oco Executive Presents Best Practices in Driving Customer Loyalty through Analytics at Industry Symposium

Session Focuses on Leveraging Data to Win and Retain Customers, Achieve Competitive Advantage in Down Economy

WALTHAM, Mass.- April 14, 2009 - Oco, Inc., a leading Software-as-a-Service (SaaS) provider of business intelligence (BI) and data integration solutions, announced today that it will be a featured presenter at the Symposium for Customer Operations & Relationship Exposition (SCORE), held at the World Trade Center in Boston from April 14-16, 2009. Steve Morandi, Oco's vice president of industrial and manufacturing solutions and former Six Sigma Master Black Belt at General Electric, will participate in a panel on Wed., April 15 at 11:30 a.m., entitled, "CEM (Customer Experience Management) Analytics that Drive Customer Loyalty in Tough Economic Times." The panel will discuss how companies can use analytics to gain key insights from their customer intelligence data and make better decisions to effectively win and retain clients.

"Business intelligence is becoming key to customer relationship management as companies look to gain insights and strengthen relationships with their customers," said Anil Chitkara, senior vice president, market development, Oco, Inc. "Now more than ever, it's critical for companies to understand how they are perceived by their customers, what their customers want, and warning signs for at-risk accounts and potential opportunities for top line growth."

In the session, Morandi will address best practices, analytics and technologies that help companies gain immediate visibility into customer operational satisfaction indices, and the total revenue footprint. He will also discuss how technology can be used to improve business processes, measure the quality of the customer experience and ensure that an organization is exceeding customer expectations. Oco will also be exhibiting its SaaS-based Business Intelligence solutions each day of the conference.

About Oco, Inc.

Oco is a leading provider of on-demand business intelligence and data warehousing solutions. The company is committed to helping customers achieve ROI within 90 days and achieving a return of three times their investment in the solution (3X ROI). Oco is a leading innovator in delivering business intelligence through a Software-as-a-Service model to help mid-market companies and large enterprises address specific business problems. Its BI solutions leverage a library of leading-edge, best-practice analytics to drive business improvement, and are delivered in a fraction of the time at a fraction of the cost of traditional solutions. In addition to its standalone solutions, Oco offers an on-demand BI solution through its partnership with SAP BusinessObjects.

More information about Oco can be found at www.oco-inc.com.