Economics of SaaS BI has Lured Some Organizations into Enterprise-Class SaaS BI Solutions for the First Time, Study Says
WALTHAM, Mass., Sept. 22, 2010 – Oco, Inc. the leading innovator of Software-as-a-Service business intelligence (SaaS BI) solutions, announced today that the Aberdeen Group released their latest research report, “Fast, Affordable, Agile – The Case for SaaS BI.” Aberdeen’s report was made possible by support from Oco, Inc. and other underwriters.
Aberdeen’s report found adoption of SaaS BI has doubled since the last survey a year ago, with 15% of the 400 organizations polled now using Software-as-a-Service business intelligence. The research also showed that the largest enterprises (over $5 billion in annual revenue) are the #2 consumers of SaaS BI behind very small businesses (under $50 million in annual revenue), and together they represent 66% of the SaaS BI market.
In the report, David White, senior research analyst, Aberdeen Group, explains that SaaS BI allows companies to deploy BI to new audiences—especially to smaller departments with fewer BI resources on staff. According to the survey, this is because respondents perceive SaaS BI applications as being easier to use, less expensive and faster to implement.
David White will discuss the key findings in his report during a live webinar on September 28 at 1:00pm EDT. For more information about the webinar, please visit our website or call 781.810.2100.
Click here to download a complimentary copy of the report.
About Oco, Inc.
Oco is the leading innovator of enterprise-class Software-as-a-Service business intelligence (SaaS BI) solutions. The company provides complete BI solutions to customers such as Dunkin' Brands, Fidelity Investments, Office Depot, Thermo Fisher Scientific and Welch's. Oco's unique business-centric approach to BI helps companies solve targeted business issues, achieve payback within 90 days and triple their return on investment. Leveraging a library of best-practice analytics, pre-built data models, and patented technology, Oco's SaaS-based solutions are delivered in a fraction of the time, at a fraction of the cost of traditional solutions, with fewer IT resource requirements than traditional approaches. In addition to its own product portfolio, Oco also offers an on-demand BI solution through its partnership with SAP BusinessObjects. Oco was founded in 1999 and its headquarters are in Waltham, Mass. More information about Oco can be found at www.oco-inc.com.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions. Visit www.aberdeen.com.
